Six years on from the launch of the very first G-SHOCK, the AW-500 makes its debut.
The design of the 500 Series laid the foundation for every subsequent analogue G-SHOCK. Introducing analogue models to the range expanded possibilities in design and technology, this analogue lineage has been perpetuated through various models over the years.
Fast forward to the year 2020, marking three decades since the milestone design launched. The introduction of the resin AW-500E and the metal AWM-500 represents not mere reissues, but rather the roots of an evolution, while retaining the essence of their Tough origin. With an unwavering commitment to creativity and innovation, the G-SHOCK brand consistently elevates itself to new heights.