COLLABORATION MODELS
COLLABORATION MODELS
Second collaboration with South Korean global group ITZY
This second collaboration between G-SHOCK and brand ambassador ITZY presents colourful expressions of the global group’s style with bezels and bands in a selection of striking hues evoking the members’ individual personalities, case back and packaging design incorporating their autographs, and more. An original sticker set of illustrations specially drawn by ITZY members is also included. Presenting a lineup of five special models bursting with the powerful, energetic charm of the global sensation that is ITZY.
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ITZY is a global group from JYP Entertainment. Since ITZY’s February 2019 debut, the group has enjoyed tremendous support from a global fanbase and particularly from teenage girls and women in their twenties in Asian countries.
Colours and design expressing ITZY members’ individual personalities
A colourful selection of hues evokes the individual personalities of the ITZY members, who each captivate fans with their unique style. Five stars are printed with mirror ink at the top of the face, evoking the way the five members shine on the world stage with a brightness all their own.
LCD design featuring hand-drawn hearts in a crown-shaped arrangement
An arrangement of hand-drawn hearts appears on the LCD when the LED backlight is illuminated, evoking the “crown pose” ITZY members make at song endings. The hearts, drawn by hand by each of the members, are cutely arranged in the shape of a crown. Each heart features a colour evoking the personality of the member who drew it.
*Image shows the GMDS5610IT-1.
Special case back engraving and band loop design
Each of the members’ signatures is engraved on the case back, a special design for a collaboration watch that will capture the hearts of ITZY fans. The band loop features a die-cut star matching the stars at the top of the watch face.
Original sticker set featuring 50 specially drawn illustrations
A set of 50 original stickers is included, featuring illustrations specially drawn by ITZY members. Fans will have fun finding things to decorate with their favourites to show support.
Special packaging to commemorate a special collaboration
The watches come in special packaging featuring ITZY and G-SHOCK logos. The outer box is also adorned with each of the members’ signatures.
Attention to materials: Bio-based resin
Key resin components used in the bezel and band are made with bio-based resin. Produced using renewable organic resources, this material is expected to help reduce environmental impact.
*Image is included for illustrative purposes only.
