CELEBRATING 40 YEARS OF TOUGHNESS

The Party.

Celebrating 40 Years of
Absolute Toughness

As we wrap up our global 40-year celebrations, Australia took the helm, hosting our cherished friends and partners in a spectacular event.
A massive shoutout to Culture Kings Melbourne for being our gracious hosts, making the night unforgettable.

The collaboration watch between G-SHOCK and Culture Kings added a special spark to the celebration, embodying our shared commitment to toughness and style.

Explore the unforgettable moments captured by our talented photographer, Andrew Avi, showcasing the energy and excitement of the night.

Thank you for being part of our enduring legacy of resilience and innovation.